I am a Creative Director with a passion for building high-performing creative teams and bringing brands to life through fresh, meaningful ideas.
 

I have led the development of brand identities, integrated campaigns, and experiential initiatives, delivering work that drives measurable impact—from engagement and growth to revenue. I excel at translating complex or ambiguous business objectives into clear, compelling creative strategies that perform across digital, experiential, and integrated platforms.
 

I partner closely with marketing, product, UX, and executive leadership to ensure work is cohesive, on-brand, and strategically aligned while maintaining a high bar for creative excellence.
 

My background spans health, travel, finance, television, and lifestyle, with a proven track record of managing multiple priorities, mentoring talent, and scaling creative teams in fast-paced environments.
 

Beyond design, I am also passionate about photography and health + wellness. In 2007 earned an IAWP Wellness Coach Certification through The Institute of Integrative Nutrition in New York.