J E N N A R A U J O
MARKETING, BRANDING + ADVERTISING DESIGN SOLUTIONS
Executive Creative Director


Roku
Built, lead, and mentor a 12-person design and animation team, producing
on-device ad experiences that contribute to $3B in annual ad revenue and
the ad marketing team that produces event collateral, sales decks, email and
social campaigns.
Use both AI and traditional methods to develop scalable design guidelines
and templates across both advertising and marketing to be used by internal
and external design teams.
Partner with ad sales, UX, and engineering to launch and optimize new ad products, balancing user experience with advertiser performance; collaborated on the development of AI-driven creative tools—including mockup generators and approval assistants that streamline ad creation,
enforce brand guidelines and provide automated solutions for ads that do not meet the guidelines and expected quality.























