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J E N N A R A U J O
MARKETING AND PRODUCT DESIGN SOLUTIONS
Creative Director
Roku
Built, lead and mentor a team of designers tasked with up-leveling the on-device creative for advertising, which generates anywhere between $4MM—$11MM in revenue per month
Work directly with UX and engineering on refreshing existing ad
products as well as developing new
ad products, design guidelines,
and A/B testing to ensure that we protect the viewer experience
while offering advertisers products
that drive both viewer engagement
and ad revenue. Present all data-informed design strategies to VP-level stakeholders for review and approvals
Work daily with Program Managers
to prioritize the workload while managing team headcount and recruitment to help our growing
need for rockstar designers
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